How we got started and our commitment to quality
Our Story
Buy less. Waste less. Trust more.
A small business based in Texas, making quality everyday goods since 2011.

Where it began
A simple, boring product started it all
In 2011, cofounder Hanna discovered a unique product in Korea. A simple, mesh cloth for scrubbing dishes and a strawberry shaped dish scrubber. She liked it so much that when she couldn’t find it back home in the US, she decided to start a business based on that idea.
From there, The Crown Choice has expanded to other cleaning, storage, organization, and solutions. We continue to focus on developing the best products as we believe that the market is flooded with low-quality junk ending up in landfills.

From one scrubber to a whole home
- 2011
A find in Korea
Cofounder Hanna discovers a simple mesh cloth for scrubbing dishes and a strawberry shaped dish scrubber.
- Back home
Dish Scrubbie is born
She couldn't find them in the US, so she started a business based on that idea.
- Growing
Beyond the sink
The Crown Choice expands into cleaning, storage, organization and solutions.
- Today
Thousands of reviews
Best sellers on Amazon, made to last instead of ending up in landfills.

Who we are
Based in Texas
We are located in Texas where we pursue the challenge and thrill of designing, testing, marketing, and selling high-quality products for everyday goods under The Crown Choice and Dish Scrubbie products.
We are proud to be a small local business and do what we can to help our fellow small businesses in the US and the community around us.
Our product focus
Real people, real reviews
Customers rave about us
Thousands of reviews, best sellers on Amazon, quality since 2011.
Average customer rating
I clean houses for a living and am constantly on the lookout for products that will make my job easier these scrubbing pads ROCK THE HOUSE!!! Not only did they clean that stovetop in no time flat, with NO scratches, but I have used them on just about all imaginable surfaces and they TOTALLY WORK! no, I did not receive these as a promotion or for a lower price for a review. I paid full price, just like everyone else, but I just happen to think that these little no-scratch wonders are worth a great review!
P. E. C.I’ve been searching for a natural body wash without chemical ingredients for a long time, finally, I found this 100% Natural Liquid Bath Soap. It really helps my skin to feel smooth and clean after wash. The small has a little bit strong, but I don’t mind because it’s natural scents. If you are looking for a truly natural body wash, I highly recommend this one.
T ShuIt works amazingly on getting food, even crusty food, off your dishes/utensils/pots, etc., without scratching them. They also last forever, so I feel like these three will last me like three years. I’ve had a couple in the past that I ended up tossing out because my husband decided to use it to scrub the BBQ grill (eye-roll) and got covered in grease, but other than that they do last for a really long time and they never smell. HIGHLY RECOMMEND!!!
KWalker17
Customer favourites
Our best sellers
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Non-Scratch Scourer 4.6 · 4,313+ reviews Shop on Amazon -
Dish Scrubber by Dish Scrubbie 4.6 · 1781 reviews Shop on Amazon -
Dish Cloths for Dishwashing 4.6 · 1999 reviews Shop on Amazon -
Home Air Freshener 4.3 · 838 reviews Shop on Amazon -
Scrubber Pad for Dishwashing, Cleaning, Scrubbing 4.5 · 471 reviews Shop on Amazon -
Natural Body Wash 4.6 · 146 reviews Shop on Amazon -
Bathroom Air Freshener and Odor Eliminator 4.3 · 890 reviews Shop on Amazon -
Unscented Soap for Body 4.6 · 146 reviews Shop on Amazon
How can we help you?
Do you offer wholesale pricing?
Yes, for approved wholesale accounts. Tell us about your business on our wholesale page and we will get back to you.
Where can I buy your products?
Every The Crown Choice product is sold and shipped through our Amazon store. Delivery, returns and order questions are handled by Amazon.
Buy less. Waste less. Trust more.
Every The Crown Choice product ships from our Amazon store.